WHEN ASKED FOR THE the same WORD th...

WHEN ASKED FOR THE the same WORD that describes family life at domestic circle participants in our focus clusters expressed amazingly similar sentiments. "They used words like crazy, frantic, chaotic, and wild," says Barb Nagle of Marketscape Research and Consulting, who guidanceed the focus groups. "For parents and kids, life is moving at a hectic pace."

That was the major finding by the agency of Nagle's San Diego-based firm from focus arranges intended to unearth ideas that could be incorporated in BUILDER'S latest indicate home, the Ultimate Family family circle Built by Pardee Homes and designed by the agency of Bassenian/Lagoni Architects, the home will be featured in BUILDER's