Creating a productive R&D envir...

Creating a productive R&D environment, like research itself, is repeatedly a matter of trial, error and chemistry.

For its first major R&D center outside Germany, chemical giant BASF Corp. was eager to implement design formulas that promot interaction among its research, proces unfolding and manufacturing functions, thereby optimizing the timeliness of its recent product introductions.

Located in succession a 31 -acre site in Worcester, Mass., the $837 million research center houses BASF's newly formed Bioresearch Corp., a subsidiary dedicated to developing pharmaceutical